Alan Cassels is a University of Victoria researcher and the author of three books, including Selling Sickness: How the World’s Biggest Pharmaceutical Companies are Turning us All into Patients (co-written with Ray Moynihan) and The ABC’s of Disease Mongering: An Epidemic in 26 Letters. The latter is a tiny book of rhymes which one critic called “Dr. Seuss taking on an overmedicated and over-diagnosed culture.” His latest book, Seeking Sickness: Medical Screening and the Misguided Hunt for Disease was published in April 2012.
A former naval officer and diver, Alan Cassels has been immersed in pharmaceutical policy research for nearly 20 years, primarily studying prescription drug information, pharmaceutical industry persuasion tactics and medical media.