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What is The Tyee?

We’re an independent, online news magazine from B.C. founded in 2003. We’re devoted to fact-driven stories, reporting and analysis that informs and enlivens our democratic conversation. Our reporting has changed laws, started movements and garnered numerous awards. While some journalism gives the last word to power, we try to give the last word to ordinary folks. Our name? It’s pronounced Tie-yee. We explain its origins in the ‘our region’ section below.


The Tyee values our readers.

You are a communicative bunch, for which we’re grateful. You tell us what you think — and what you want from us — through story comments, surveys, phone calls, the articles you choose to read and share. Many of our articles arise from your suggestions or are improved by your input….

You are invited to deepen the relationship by subscribing to one or more of our email newsletters, and by supporting us financially by becoming a Tyee Builder. In return, we pledge to keep listening in order to produce journalism reflecting the values we share — a deep concern for truth-telling, justice, the environment and holding power accountable. We exist to serve you (not advertisers, hedge fund owners or political agendas).

Support from Tyee readers keeps our articles free and open for everyone to read, and lets us fairly pay our writers. It also allows us to stay completely focused on publishing truly valuable journalism for our readers, instead of being driven to sell advertising.

The Tyee values our independence.

The Tyee does not make a profit. Every dollar we receive we invest in journalism.

About half of our budget is supported by funding from Eric Peterson and Christina Munck, who live in British Columbia and who also fund, through their charity the Tula Foundation, the Hakai Institute and Hakai Magazine in B.C. Their demands of The Tyee are simply journalistic excellence and independence. They exert zero influence on editorial decision-making.

The next largest stream of Tyee revenue comes from our Builders — you who contribute dollars even though we have no paywall. (Thanks for keeping The Tyee available to all!)

Our smallest fractions of revenue come from advertisers and project partners who pass our strict values filter. Those who don’t, we are able to reject because of our financial independence.

The Tyee is currently structured as a for-profit business. However, we now are working towards twin goals: become a non-profit organization that is majority reader funded. We welcome your help in getting there soon!

The Tyee values our region.

The Tyee is British Columbia-centred, with a strong focus on issues that cross provincial or even national boundaries.

In Canada’s mediascape few owners are based in B.C., which is why The Tyee was founded. We are committed to investigating, explaining and celebrating our home, and bringing a B.C. perspective — and impact — to Canadian affairs.

We do so mindful of our connection to the Pacific bioregion that extends from Alaska to Northern California. Cascadia, as some call it today, was, before the arrival of Europeans, the setting for a thriving trade network among diverse Indigenous Peoples, who communicated using a language they simplified for sharing, called “Chinook.” It became a means for Indigenous Peoples and Europeans to communicate as well.

Tyee is a Chinook word drawn from the Nuu-chah-nulth language, which means leader. It has come to mean, as well, a Chinook or spring salmon over 30 pounds. That’s our mascot. The Tyee, feisty and swimming free.

The Tyee values the impact we make.

Good journalism makes waves, as we prove daily. Tyee journalism has changed laws, sparked a global movement, pioneered solutions reporting spoken innumerable truths to power and helped map the future of digital independent journalism.

We’ve twice won the North America-wide Edward Murrow Award given for “excellence in journalism,” and, also twice, the Excellence in Journalism Award from the Canadian Journalism Foundation. The Tyee and its people have received many other honours, including from the Canadian Association of Journalists, B.C.’s Jack Webster Foundation, the Canadian Digital Publishing Awards, the Canadian Online Publishing Awards and advocates for improving children’s welfare and watchdogging digital surveillance and privacy.

Our greatest measure of impact is the fact that so many read us daily. Last time we checked, the number of page views received by The Tyee since its start tops 100 million.

These are The Tyee’s principles.

Readers come first: Respect the intelligence of our readers. Empower with solid information. Dive deep to provide context. Be fearlessly independent. Ensure readers’ privacy. Invite readers to engage The Tyee team and community within an inclusive, civil setting.

Facts are primary. Publish credible, fact-based journalism, fairly reported and rigorously edited. Be open to criticism and correction. Handle errors with speed, transparency and humility.

Strengthen democracy: Hold power accountable. Defend workers’ rights. Amplify voices of those marginalized. Model fair-minded tolerance. Reveal causes of wealth inequality and injustice. Find and share practical solutions.

Seek a sustainable planet: Report with the next generation in mind. Expose dangers to the environment. Bring to light the true value of nature. Find and share practical solutions.

Operate ethically: Pay staff and contributors fairly. Be transparent about how we pay our bills. Spend every dime to create more and better journalism. Strive to be majority reader funded. Grow responsibly.

A bit more background on The Tyee.

If you’d like to read about our many journalistic breakthroughs and highlights since our founding in 2003, here’s a round-up.

The financial history of The Tyee began with an initial investment by Working Enterprises, a Vancouver-based labour-affiliated investment group that has as part of its mission funding socially responsible organizations. Working Enterprises, Eric Peterson and Christina Munck were joint investors until 2018, when Peterson and Munck became the sole investors in The Tyee.

The Tyee is funded increasingly by readers, who we call Tyee Builders. Builders pledge a monthly or one-time financial contribution to help us strengthen and grow. Contributions from Tyee Builders are the fastest-growing part of our budget, now making up about one-third of our revenue. We are aiming to make two-thirds of our budget reader driven.

Think of joining as a Builder a voluntary subscription — with extra benefits for you as well as for The Tyee and our national conversation.

Five dollars a month is the cost of a coffee or two (depending on how fancy you like it). Ten dollars a month is a small pizza. Fifteen dollars a month is almost 40 per cent less than what, say, the Vancouver Sun is charging for a subscription.

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