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A new way to spread the word about good journalism.

Jeanette Ageson 27 Feb

Jeanette Ageson is publisher of The Tyee.

If you’re a regular around these parts, we assume (hope?) you value the work we do here at The Tyee — from fact-checking politicians and exposing corporate interests, to in-depth stories about human rights and the climate crisis. We value it, too. That's why we're always trying to let more people know about us.

The beautiful thing about The Tyee is that over the years, we’ve grown with the help of our readers. Every time someone shares a story, forwards our newsletter, or signs up to our Tyee Builders program, they’re helping grow and sustain our non-profit, independent newsroom.

Every year it seems like a new social media or tech innovation comes around to reach people, but we have found, as many others have found, that email — good old, '90s-era email — is the best way to connect with readers and get our stories out to people. No secretive algorithms that elevate rage-inducing stories for “engagement.” No need to shrink down our stories to 30-second video snippets.

We make all of our articles available for free because we want our work to reach as many people as possible with as few barriers as possible. So we’re kicking off a campaign to enlist our most dedicated readers to help grow the number of people getting our free daily newsletter.

If The Tyee’s journalism adds something to your day, and if you think a friend, a family member, or a colleague would enjoy it, too, we’d love it if you let them know. It's super easy.

If you are already on our daily newsletter list, check your email — you should have a message there with your unique referral link. If not, head on over to this page, sign up and get your link.

If you share our newsletter with that link, and the receiver subscribes to The Tyee because of you, you’ll automatically earn free rewards.

You can earn a special shout-out in our newsletters, a Tyee tote bag or mug, or even a one-on-one coffee with an editor.

It’s a popular method in the media industry of growing readership, which in turn allows us to fund more impactful journalism, so we’re trying it out at The Tyee. Our goal is to add 6,000 new subscribers in the next six weeks.

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