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The Sun's Unfair Slant on the Telus Dispute
Union sources get short shrift by BC's paper of record.
"This is a media war," Telecommunications Workers Union president Bruce Bell declared after his members were locked out of their Telus workplaces.
But it's a war his side will have a hard time winning. He faces the well-resourced telephone company and its highly paid 'war-room' diva. He also has to contend with the biased and distorted reporting by the province's newspaper of record, full of insinuations about the union and boosterism for the company.
The Vancouver Sun's coverage of the Telus-Telecommunication Workers' Union dispute has been unfair and unbalanced, violating our expectations about the role of the newspaper in a democratic society. The paper has consistently favoured the company over the union, giving Telus more coverage and more positive and supportive coverage. The union, in contrast, is mostly put on the defensive and its actions portrayed in a negative light.
'Defining sources'
An analysis of coverage over the past three months indicates that it was more balanced before the union walked out on July 23, the day before the company was planning to unilaterally impose a contract that the union had not agreed to. In the six weeks before the walkout, the union received 53 per cent of the coverage while the company received 47 per cent. (Coverage that was just factual or referred to other actors was eliminated from the tally.) Significantly, all 15 stories produced during this period were located in the Business section, meaning they were intended, not for the general public, but for businesspeople and investors. These people need accurate, timely information so the fact the coverage was balanced, at least in quantity, is noteworthy.
After the walkout, many stories were moved to the news section, where they are intended for everyone. Insinuation and boosterism took over from fact. Company coverage soared to 63 per cent while the union's fell to 37 per cent. In a typical story, the company received nearly two paragraphs for every one about the union.
But that's only the amount of coverage. More important is the quality of the coverage. Who was portrayed positively and who negatively? How were sources framed by the paper? Sources can be categorized as defining, responding or neutral. A defining source is one that helps define the thesis of the story or frame it. This can be determined from the headline and first couple of paragraphs.
A responding source denies the story's thesis or proposes an alternate interpretation. A neutral source simply provides background information. Almost always the defining source is the winner and in the Sun's dispute coverage, the winner is Telus.
Three months of coverage analyzed
Since the walkout, Telus defined 11 stories and the TWU three. But the three TWU-defined stories were weak: The union demanded an apology for alleged company comments. The union held out hope that negotiations could resume. The union hoped the company would abide by the decision of the Canada Industrial Relations Board.
Telus-defined stories, in contrast, were stronger: Telus imposed a contract and said the next step was up to the union Telus blocked access to a website run by a union member Telus sought an injunction to block website operators from posting pictures of employees.
Sometimes the Sun didn't give the union an opportunity to respond. In one news-section story the headline read "Cut phone lines 'obvious vandalism,' Telus says." The theme of the story was laid out in the headline. Company spokesperson Drew McArthur received nine paragraphs to explain the company's charges. The Sun allowed McArthur to use the word 'vandalism' twice and peppered his description with words like 'intolerable,' 'malicious,' and 'impair.' The word 'deliberate was used twice.
The story says "McArthur didn't want to speculate who might be responsible for the damage." Reporter Jonathan Fowlie allows McArthur to allege a dramatic increase in the incidence of "such vandalism" (third use of word). He says there have been 42 incidents of vandalism (fourth use of word) since the end of April when there are usually just one or two.
No evidence or proof was offered by the company nor required by the Sun.
Finally the union was allowed to speak in the story. A reader would expect that union president Bruce Bell would be hot to refute the company's unproven allegations.
Who knows? Perhaps he had evidence that the vandalism was linked to the company itself or to some hired company gun.
But the Sun didn't give Bell the opportunity to respond to Telus's insinuations. Instead, he spoke about going to the Canada Industrial Relations Board to get the two parties back to negotiations.
What does he think about the vandalism? If he's not saying, is it because he's guilty? Is this what the Sun wants its readers to think?
Front page bias
Only three stories of the total of 29 were placed on the Sun's front page. All three were framed from the company's point of view, with the union put on the defensive.
Derrick Penner's July 29 story began with company vice-president Drew McArthur saying that 45 per cent of the unionized Alberta workforce - 2565 workers - were defying their union and continuing to work. In the fourth paragraph of the story, union president Bruce Bell gets to provide his side of the story, saying the number of unionized Telus workers crossing the picket lines was around 200 to 300. He claimed that he saw more members picketing in Calgary and Edmonton than in B.C. locations.
The story could just as easily have been framed around the union's position, that few people were going back to work. But it wasn't.
Penner then undermines Bell's statements with a fallacious reference to a story from the Edmonton Journal.
"A reporter who visited Telus's biggest Edmonton call centre found some 120 employees, all of whom said they were TWU members," Penner misleadingly wrote. Actually, Journal reporter Paul Marck wrote he found 100 employees, not 120. Nor did he write they were all TWU members but that they were "all regular employees," and not necessarily TWU members. And Marck wrote that the call centre scene was in "sharp contrast" to the large group of pickets outside. Somehow Penner missed this crucial part of the Edmonton Journal story, which was headlined "Angry pickets at ground level, upbeat mood in call centre." In Penner's world there were no angry pickets, only happy strike-breakers.
And since the story was about Alberta, why was it on the front page of the Sun. Shouldn't it be a short business brief like so many others? Score: company one, union zero.
Low point for Sun
Front page story number two was a company-sourced story about Telus fibre-optic lines being "apparently" deliberately cut. The company wasn't pointing fingers, the spokesperson said (nudge, nudge, wink, wink), but he did note that 'vandalism' had significantly increased since the workers walked off the job a few days earlier.
The company received the first seven paragraphs to expound its theory about vandalism. The union then received three short paragraphs to say it didn't support violence or vandalism and it wasn't responsible for the damage. The story then described the impact of the vandalism on the loss of service to business. Score: company two, union zero.
Front-page story number three was another company-sourced story explaining that Telus had blocked subscriber access to a web site run by a union member. A company spokesperson said the site was intimidating non-union employees and encouraging pickets to jam company service lines.
In the seventh paragraph, Bruce Bell questioned whether the company action was legal because it seemed to block freedom of speech. This was a good point but was not allowed any development by the Sun. We can consider this article a draw. Final score: Telus, 2.5, TWU, 0.5.
This story was a low point in Sun coverage. The paper has been a long-time advocate for stronger freedom of information and free-speech laws. The blocking of the union-related web site - and 766 unrelated sites, according to a University of Toronto study - has serious consequences for these cherished principles.
The Sun's silence was deafening. Reporter Brad Badelt limited comments to the union president and another union member, plus a denial from the company spokesperson.
To find out the ramifications of Telus's actions, you would need to read an opinion piece by Michael Geist, a leading expert on Internet law and policy, in the Toronto Star and Ottawa Citizen, which are a long way from B.C.
Or you could read the piece in The Tyee by former Sun reporter Tom Barrett, who provided extensive quotes from three Internet access experts, including Geist.
Unions don't make news
How did the Sun report union initiatives and actions? Were these more balanced? On Thursday, July 28, BC Federation of Labour president Jim Sinclair called for consumer action against Telus among the Fed's 500,000 members, by canceling some Telus call features and putting financial pressure on the company.
Big news? Not in the Sun. Sinclair got the last two paragraphs on the turn page of the misleading Derrick Penner story about Alberta Telus workers going back to work. He got more coverage the next day in the Business section but the Sun twisted it to fit the company perspective, in an article headlined "Telus boycott would undermine jobs, company says." Telus vice-president Drew McArthur was allowed to frame this story. A consumer boycott "would erode the job security that the company's union says it is on strike to protect," he said.
Ouch.
What was the point of the proposed boycott? We'll never know because the union leader wasn't given an opportunity to explain his plans in the pages of the Sun.
The Sun's negative portrayal of organized labour is not unusual. Many studies have shown that labour coverage in mainstream media typically focuses on the confrontation and controversy of strikes and contract negotiations. Labour is always portrayed as the active and disruptive party, even if it isn't.
Forget about finding any reports of the many good works undertaken by trade unions and their members.
A NewsWatch Canada study of the Vancouver Sun in 1997 found that business received twice as much coverage as labour and that articles on labour mostly focused on disruption. Strikes and negotiations accounted for 43 per cent of labour stories, while stories about working conditions accounted for six per cent of stories. The study also found that business news was five times more likely to be framed positively than were labour stories.
And business sources were three times as likely to appear in stories as labour sources.
Most mainstream papers got rid of their labour-beat reporters in the '80s and replaced them with legions of business reporters. No wonder coverage is skewed.
Telus's 'PR diva'
Bell has another obstacle to overcome in his quest for fair and balanced coverage. Telus's secret weapon in this war is its crisis communication consultants. You won't see her name at the bottom of Telus news releases but, operating behind the scenes in her communications war room, Mat Wilcox and her team are devising Telus's media and PR strategies.
BC Business Magazine calls Wilcox "Vancouver's reigning PR diva."
The Wilcox Group - she is principal - are experts in "managing the most contentious labour relations issues," the web site says. The company has handled "communications for labour disruptions ranging in size and scope from localized 'wildcat' strikes, work-to-rule and symbolic solidarity campaigns to company- and city-wide strikes and unionization drives."
Wherever an employer is fighting its organized workers, Wilcox is probably behind the scenes, pulling the strings.
Wilcox worked for TransLink during the four-month labour dispute in 2001 and helped Starbucks fend off a union organizing drive. She devised a successful campaign highlighting the" damage" of the seven-week long hotel workers' strike in 2000.
She helped with the privatization of BC healthcare food and cleaning services and handled crisis PR for Sun Peaks Resorts.
Wilcox Group is the PR agency of record for Telus. The firm has worked for the company since the negative publicity of the Telus-BC Tel merger in 1999.
Wilcox also worked for the Pacific Newspaper Group, the Sun's publisher. She helped devise the strategies Telus and the newspapers used to bring the 2010 Olympics to Vancouver.
Telus and the Sun are partners in B.C.'s biggest story: the Olympics initiative (or, some would say, boondoggle in the making).
So it's not surprising that Bruce Bell and the TWU are having a tough time getting their message in this paper.
Donald Gutstein, a senior lecturer in the School of Communication at Simon Fraser University, writes a regular media column for The Tyee. ![]()



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Enid Godtree
6 years ago
Comments on "The Sun's Unfair Slant on the Telus Dispute&qu
A lot of papers do coverage like this and the Sun is notorious for constantly giving unions the shaft. I did a paper at SFU on the Sun's coverage of the UBC TA strike and it was solidly pro-university having private meetings with the university president, focusing on union wages and not university ones, and giving the government (anti-union) and uni administration lots more space and defining paragraphs.
I'm not sure if it is pure slant on the part of writers, editors or publishers or if papers simply think there is more money to be made in portraying unions as unpopular, but the coverage is getting ridiculous. These are major disputes and could have long standing effects on the quality of telecommunications in BC.
Grumpy
6 years ago
The Sun has ceased to be a honest paper years a go. In fact, the Sun's news is so slanted to one point of view, it is next as useless as a paer and I consider it a propaganda sheet.
Chris H
6 years ago
While not outright countering the conclusions in the article, I wonder if Telus and the TWU are on the same level of creating news stories for the paper to publish. How many news releases has the TWU made? Are the corporate spin-doctors of Telus making themselves super-accessable to the media? The newspaper can only report what it has. Journalists are much too busy (lazy?) these days to actually go out and "find" a story.
whitehorse
6 years ago
It is all about the greedy corporate pigs being in control of everything. Money rules and they will attain it by any means possible no matter how shady.
It's like some 'think-tanker' proclaimed on CKNW a few minutes ago regarding the fact that the gas that is in the pumps right now was bought at the barrel price of 6 months ago and yet we are paying according to events that happened a few hours ago, he said "either you believe in the free market or not".
Well if the free market allows those who have the most money and power get more and more money and power with zero regards to the human or environmental/quality of life cost to the masses then I sure as hell don't beleive in it. These are people who need restriction and rules to keep them in check because for them there is never enough.
whitehorse
6 years ago
Anyone who agrees with me may want to join in the Labour Day Rally, Monday Sept 5 at Central Park in Burnaby at 12 noon.
Ron Erwin
6 years ago
Telus spends a lot of money on advertising with the media. The TWU does not. The BCTF spends a lot of money advertising. The way to get media attention is to give the.It's all Bush's fault. ( or Gordon Campbell
Did you see the new ad's last night on TV ? Telus is giving away a FREE Sony digital camera for every new high speed inrenet subsciber. Wow, are they ever saving money during this STRIKE. High speed inrenet can be hooked up in your house without the involvment of any TWU worker. Welcome to the 21st century.
hunter
6 years ago
Ron Ron Ron Ron Ron-You continue to get it wrong. Who do think installs the intrenet(your spelling) switch, places the interface to the POTS line, installs the POTS line and on and on. You keep posting as if you have a clue when you are just an ignorant old fool.
JIm
6 years ago
ISn't the tyee.ca commenting about balanced reporting kind of hypocritical? Present your point of view, that's fine. But this morally superior hypocritical attitude is a little much. If you are so against so called "biased journalism". Why are you such practitioners of it?
Also don't the unions realize that all these customers that they encourage to leave Telus won't be back. That in turn will lead to more lost union jobs. I guess they don't know that since they don't have any clue about running a business and are just mouthpieces who enjoy running businesses into the ground.
How will the company support employing these people in the future if they lost their customer base? Oh I forgot in the union world nothing has to make economical sense.
Te Aro Arahina
6 years ago
"Paper of Record"? You lost my interest right there. The Sun hasn't been a paper of record for over a decade. It's a joke, like the Fraser Institute, White House briefings or Fox News. A reader automatically assumes the reports and commentary are a pile of crap.
Silly! Only read or cite them to determine who has hired them as mouthpieces, and what those special interests want you to believe. Then do the opposite of what they're angling after.
Since when have we started pretending they aren't baldfaced liars?
Ron Erwin
6 years ago
So the TWU does POTS. I thought there was something contributing to their irrationable behaviour.
mbjc88
6 years ago
The story starts out that the employees are locked out.
I see no truth in that.
The employees decided not to go to work by union dictate while half the workers are happily working in Alberta.
To me a lock out means you can't get in. It appears to be more of a walkout to me.
Sort of double talk. Walk out and call it a lock out.
It is amazing that the people in Alberta can think independently while in BC they all follow like sheep.
hunter
6 years ago
Oh ron- You just proved my point re ignorance. If you knew anything about the telephony business you'd know what POTS meant as opposed to the other. If you are going to try and discuss could you at least try and be relevant and even slightly informed.
whitehorse
6 years ago
Speaking of sheep. mbjc88 you are obviously believing what the mainstream media is feeding you via Telus spindoctors.
The Canadian Idustrial Relations Board has designated this a lock-out so get your facts straight.
Half of the workers in Alberta are managers, that is where they are conjuring up that number from. The bargaining union in Alberta is amazingly solid, yes there are about 20% crossing as scabs, but the majority of the unionized folks are walking the line and are fully solid and fully aware that this fight is all about the company's intention to contract out. Read the riduculous 'offer' for yourself. No lawyer in his right mind would recommend signing such a document filled with slippery language.
jackrusell
6 years ago
I don't mind hearing or reading the Global Media empire's retoric but if you are doing a story like that please report the full story so us regular people can make informed decisions as to who to support. Personally i like the "slant" of the Tyee I think it is more unbiased than Global and the comments afer the stories are eye openers in most cases.
Ron Erwin
6 years ago
That's the beauty of having a heavy management who have been promoted from the working ranks. They have the experience to smoke POTS.
Western
6 years ago
whitehorse, my thoughts exactly, guess that makes me a sheep, mbjc88 should do a bit of research before making his comments. To see the Vancouver Sun bias does not surprise me in the least. I worked at Pac Press for about 7 years so I had plenty of opportunity to read both the Sun and Province. I wont even bother with them now. If anyone was interested in sending a letter to the editor, dont bother, out of all the newspapers in Canada they have the worst editorial page going, unless you consider 2 pages good editorial coverage, and if you show any negative responce to an article they have written in 90% of the cases it just seems to get lost.
ursus
6 years ago
back on the job eh ronny, the media in this Province has become so biased they no longer have any credibility as anyone with half a brain can see. Has thetyee told people who they should vote for like the times colonist, I don't think so, but they do allow people who are not talking heads for the corporate media have their say!
Things must be pretty bad in media land when an old right winger like rafe is critisizing his colleagues! Since when do albertans think independently, oh contrare they blindly follow the likes of klein and stockwell day and harper (fraser institute) complaining about the rest of Canada wanting them to pay their fair share in taxes, and sharing their oil wealth.
It wasn't so long ago that alberta was a have not province their welfare recipients to b.c. with one way bus tickets to balance their budget on the backs of the b.c. taxpaters! You people in alberta have had about what 16-18 years of growth in the last 100, the rest of the time you were looking for handouts and moving to b.c., during the ndp years too.
It used to be the sheep who got screwed by the sheep herder not the ones willing to turn around and fight but now thanks to the media and the sheep following blindly along even those who fight for the rights of all workers are getting screwed.
We will all be getting it in the end, can you afford 1.25 a litre fuel , an increase of approx. 40 cents a litre, this equates to higher food clothing heating greenhouse foods will get expensive etc etc etc!
Why are we paying higher prices for our oil and gas when we have enough to last us for years, why have we allowed alberta to sell this countries oil and gas reserves to the americans? B.c. has done the same thing now el gordo is selling our gas company to an american company.
Could it possibly be because we are locked into a trade deal that guarantees a foreign state access to our natural resources at our price, article 601 of nafta, and guarentees foreign investors access to our resource based companies chapter 11 isn't it?
They own over what, 90% of our oil and gas now, how can that be good for us? Most of the maintenance and construction in fort mac is being done by Foreign owned companies. Why do you think chaney is meeting with klein and gordo, probably to thank them for representing american interests so well in my opinion.
Check it out for yourself! Get informed then get back to us on who the sheep really are! Read Mel Hertigs book THE VANISHING COUNTRY, the wolves in my opinion are the suits willing to sell us off to a foreign state lining their own pockets while selling out our kids and their futures in the process!
offended
6 years ago
Interestingly, on Sunday, The Province ran a story about pro-Telus website started by "members" of the TWU. No comment from the TWU, again. The reporter claimed they were not available. Doubtful. She apologized for the one-sidedness of the piece but said she was told to write it (this in emails from the reporter). She got her info from "anonymous" sources. Matt Wilcox?
JIm
6 years ago
How do you figure? Is it more "unbiased" because you agree with it more?
If you did this type of analysis with the tyee the cards would be stacked all towards the unions with nothing presenting or defending the business side.
Same with the Georgia Straight. I have yet to see ole Donald do a case anaysis to prove how biased the Georgia Straight is. I wonder why.
jamez
6 years ago
"I'm not sure if it is pure slant on the part of writers, editors or publishers"
These people are in a Union, which makes you wonder - if they are unionzed, why would they stomp on other unions?
"I wonder if Telus and the TWU are on the same level of creating news stories for the paper to publish. How many news releases has the TWU made? Are the corporate spin-doctors of Telus making themselves super-accessable to the media? The newspaper can only report what it has. Journalists are much too busy (lazy?) these days to actually go out and "find" a story."
I think this is more the case.
ursus
6 years ago
jim I am curious why it is ok for the media to be biased but not for thetyee to be in your opinion biased?
Ron Erwin
6 years ago
ursus; why don't you just slit your wrists right now and get it over with. Obviously life is a hopeless struggle against the evil right wing mob which is going to win anyway.
ursus
6 years ago
jamez the cops have a union too and they still show up at picket lines and arrest union members, supporting the corporate bottom line. A union is usually called an association, Internation Association of... for example, hell even the non-union contracters have a union, it is called the independant contractors association and they give a lot of money to el gordo.
They charge their members dues to support the lobbying they do on behalf of the non-union contractors, lobbying for changes that make it easier for their members to win contracts and pay low wages.
They are very successful but do not get the label of being unionized so the media does not paint them with the evil union brush, therefore the public does not have the perception of union attached to the ica and other non-union associations that actually are unions in their own right!
UNION the act of joining together people or things to make a whole.
ursus
6 years ago
just waiting for the pendulum to swing back ronny you paid hack, incompetent paid hack to be more precise, the last provincial election is proof that it will swing back and in the meantime forums like this give us the opportunity to exchange the info that will defeat the likes of el gordo and the likes of you!
The war is not over pal it is just beginning when Canadians wake up to what is really going on there will be hell to pay, do underestimate us please! Been listening to the local right wingnut radio station here in Victoria and am absolutely amazed at the b.s. they are spreading, but they are preaching to the choir. Mostly ex albertans phoning in from what I have heard so far.
jamez
6 years ago
"jamez the cops have a union too and they still show up at picket lines and arrest union members, supporting the corporate bottom line."
While I understand where you're coming from... my question is, if a law is being broken, should the cops neglect their duty to society and not arrest the lawbreakers?
If you are refering to situations where no law was being broken can you give me a couple examples; I'm currently looking in to the police alot these days.
marc.johnson
6 years ago
WOW!!! Ron is out in full force again spreading his lies. This is a sign of the times isn't it? Reporting the news has become a business instead of an endeavour to find the truth. Telus spends hundreds of millions of dollars advertising every year and we think the papers, TV stations, and Radio stations will publish a story that will tarnish their image? It's apparent that the pursuit of the truth in the media now comes second to profits.
marc.johnson
6 years ago
I really don't think the Tyee was being biased here. They have presented some facts and statistics on stories printed by the Sun. You can go get the story the Tyee refers to and actually cound the words, the paragraphs, and the stories. This is factual information unlike in the Sun where everything is based on what Drew says.
ursus
6 years ago
The issue in my opinion is more were the laws being broken really just, or the result of corporations lobbying the government? The cops have to follow the adjenda and laws of the government of the day, left or right, my point is that being part of a union does not mean that you will not do your job regardless of your own personal views.
Ron Erwin
6 years ago
jamez; so you are currently looking at the police alot these days. How are conditions in jail anyway ?
Maxwell
6 years ago
For those of you who may be interested. Tomorrow at 5 o`clock p.m. our time (PDT) C-Pac (Channel 69 here) will be running a program on whether or not Unions are necessary. Should be interesting.
Don F
6 years ago
commentor: mbjc88posted: 6 Hours Ago
"The story starts out that the employees are locked out.
I see no truth in that"
Well the truth be known, Telus began lock-out measures in March 2005. They called them "Soft' Lock-out measures. Telus later announced it would impose their final offer on the TWU membership, July 22, 2005. TWU members walked off the job, July 21, to show that they would not work under an imposed contract. At that point Telus locked the doors!! Telus then announced that the union membership in Alberta would be welcomed back, if they decided to cross the picket lines. BC, however was told they would not be welcomed back, citing "personal safety" as the reason, for the those that might cross.
The last strike vote taken by the TWU was in January 2004. The time frame for the vote to support a strike, has long since run out. If this was a strike as stated by the company, it would be an illegal strike, and Telus would have gotten an injunction for the workers to return to their jobs.
clubofrome
6 years ago
"It's those slit your wrist kind of comments that bug me the most"
Join us now! C.I.R.E.
Coalition to Ignore Ron Erwin
chuckstraight
6 years ago
Where do we sign up?
Name
6 years ago
Good story -- thorough research & analysis confirming what many suspect.
That's pretty standard for CanWest's coverage of any issue that involves a union somewhere, whether it's education (BCTF), the recent port/drivers action, nurses, ferry workers, whatever. The basic underlying presumption appears to be that unions are nothing but troublemakers who are trying to ruin everything for everyone. There seems to be no respect for unions or the important role they play in society -- indeed, one often senses a deep underlying loathing (similar to what we see in the occasional Tyee posts... and Yes, dear Ron, I'm afraid that's you.) That this attitude is clearly so opposite to the high regard and complete trust with which they usually approach business perspectives only highlights the imbalance.
Way back when I was in the trade, we'd often have two reporters covering any major labour dispute (i.e. one assigned to each of the opposing sides) to provide the sort of balance that is so lacking today.
switek
6 years ago
I am a big believer in the importance of people working for companies like Telus earning wages that you can raise a family on. I read the Vancouver Sun and Province daily as much as I read the Tyee. I value the Tyee because it generally illustrates a different perspective, and most often a perspective that is lacking in the mainstream media. But I think we are all incredibly naïve if we don’t recognize the bias of the Tyee at the same time we are calling down the Sun and Province. In some respect, all media is biased in that they will report events as they see them, and with today’s tight deadlines, that is often reflected. I don’t see any practical usefulness in pointing fingers. It won’t help my friends walking the Telus picket line, now will it really help actual working people. Like it or not, the Sun and Province are here to stay and the big corporate conspiracy theories only undermine the credibility of the cause which is to see working people earn enough money to raise a family on. I don’t think many people will argue against that. We all want and need phone service and should hope that the people, who provide it, can raise a family form doing it. Blasting the mainstream media and calling bias does not help the cause from my point of view.
dangrice.com
6 years ago
Its funny how people lambast the Sun and the Province. Of course the papers are biased, but we also live in the age of the internet where I can visit 50 different sites and get information from all sides of the story.
I'm sure if the TWU advertised in the papers to the same extent Telus does, they would get more favourable coverage, but then, advertising helps drive the Sun's revenue. The Sun's target audience are the business type, and those who are willing to pay for a paper, where as the province aims more for the beer drinking, read the sport page first of all, and skip the center bit. Sympathy stories for the unions don't necessarily appeal to stock brokers.
The media is business, and they are no worst than any of the rest of us. If you want to read a paper with decent writer, then you must realize that they have target markets, and specific aims. If you don't like what you read, support another paper, help them foister their markets, and help them become successful.
Te Aro Arahina
6 years ago
I don't think the Sun and the Province are here to stay. Once a paper starts getting a reputation for confusing advertorial for real reporting, no one reads them except for those scary glassy-eyed true believers.
cydney
6 years ago
As a staunch union supporter, I welcome the opportunity presented to me by this on line newspaper to comment as I see fit.
It is no secret that there is union busting going on in BC big time! If the federal government had some guts it would have passed the anti scab legislation and we would not have to have witnessed the news media of today reporting on how the "scabs" were treated by the Telus workers on the picket line.
The one right we have as trade unionists is the right to withdraw our labour - let's hope we don't lose sight of that.
ursus
6 years ago
so dangrice are you telling us that the media content has been bought and paid for by advertising dollars?
herbie
6 years ago
I liked Ron Erwin's comment about managers being promoted from the well skilled ranks. Is that how you'd run a company, put the best workers behind a desk? Leave the rest in the field?
Camgra
6 years ago
Note to Herbie:
You will not get a reasoned or informed response from that person.
Name
6 years ago
Of course The Tyee has a bias, Switek -- it was born out of and exists primarily as an antidote to the appalling degeneration of our MSM, and I'm sure that even the staunchest Tyee devotees like myself would agree that we make the effort to come here to hear a certain perspective because it is so sorely lacking elsewhere.
And yes, the news media have always had biases and people have been griping about them since the first presses ever rolled. But there used to be a plethora of biases, approaches and eccentricities, which tended to balance out, most of the time, back in the days when most local newspapers weren't merely franchises and the newspaper empires that did exist weren't part of integrated corporate conglomerates. One paper leaned left, its competitor leaned right; one was "fluffy" while its competitor was noted for muckracking; stodgy broadsheets went up against populist tabloids. We had real consumer choice and a diversity of voices. Considering lower literacy levels, we we generally more informed.
This trend to conglomeration and Wal-Martization isn't limited to media. It affects everything from clothing sales to coffeeshops. Travel to the furthest corners of the globe today and your choices as a consumer will likely be dominated by a few giants such as The Gap and Starbucks, all offering the same monotonous menu as you get in Phoenix or Toronto.
How does this affect us? What we're seeing today in our media -- and what Gutstein has been documenting locally in The Tyee -- is unprecedented and far more dangerous than the eccentricities and biases of the publishers of old. As the industry became increasingly commercialized, as business competition intensified, and as ownership became increasingly concentrated, balance and diversity were lost. Notions that editorial ethics and principles are above mere commercial pressures are essentially gone (and yes, they did exist in newsrooms just a couple decades ago). Commercial pressures dominate and they're all pulling in tandem -- I don't think the media moguls get together in smoke-filled rooms to plot this, but the effective result is the same: the diversity of voices is severely stifled, muckracking is costly and often counter-effective to commercial interests and is thus no longer supported, far less tolerated. The MSM become monolithic forces, wed tightly to the major political streams that support their owners' interests. The voices that represent workers, the poor, children, citizens as individuals -- i.e. all those who are not part of the ownership class -- are increasingly relegated to the sidelines - to blogs and indie-media like the Tyee.
If familiarity breeds understanding, which breeds tolerance, which breeds cohesion, which in turn breeds a stable, successful and caring society, then the increasing polarization does not bode well for anyone who counts themselves as a moderate, thinking citizen. It is a real worry, not a whacko conspiracy theory. And, unfortunately, until we re-think our blind trust in free markets as the be-all and end-all, we're stuck on this runaway train that we've created and that we can't control and we can only hope that fate will be kind in choosing the destination.
clubofrome
6 years ago
Destination Chaos! All Aboard!
dangrice.com
6 years ago
Ursus, the media is not some NGO, or government mouth piece. They are not some uber beneficial, for the good of humanity charity.
They have large staff, pay their writers salaries, and are a business that sells news. They sell ads. Some claim to be neutral, and pride themselves on strong journalism. Others, hold no such claim. Look at the English tabloids per instance, short of violating libel laws or spreading dangerous lies (not unheard of, re riots after some faked abuse allegations in iraq) they go off the end. But basically, papers have two ways to support themselves. Subscription / paper sales, and advertising. They tailor their content to appeal/not offend their readers or their advertisers. Can we blame them? They are a business. Money doesn't grow on trees, its only printed on them..
skeptikool
6 years ago
dangrice.com
An important point you overlooked: The media can and does elect governments. Witness the recent B.C. election. All those puff pieces in support of the Green Party. You think that had no effect in the close-count results?
Admittedly, there are many fools that will unquestioningly hang on the media's every last word. You even have people out there who believe it would be a better world if labor unions had never happened.
loblollyboy
6 years ago
The Vancouver Sun biassed against unions? I'm shocked, shocked, I tell you! Well, in their smarming, weasel-worded way, they've been stiffing the NDP for years, and any other political activist* group that threatens to disturb the Emperor's sleep, so when the lap-dog barks, what's the surprise? That's what lap-dogs are supposed to do, for pete's sake! Beats having to do real journalism, anyway. Too bad: world-class city, hick-town media.
*the term 'activist' being defined in this context as any individual or group whose intentions and actions the corporate elite doesn't like. The reasons for this dislike don't necessarily have to make sense, but usually involve the elite not getting all it wants a hundred-percent of the time.
ursus
6 years ago
in other words dangrice they will lie cheat and steal just like any other corporation to address their bottom line, and we are supposed to trust them? No thanks.
Luceo
6 years ago
The problem is not that the mainstream B.C. media are biased. It is that they are perceived to be balanced by their large reading public. The real and informed balances, such as the Tyee are not as widely read. This turns on the same circle as the economic problems of our times - whoever has the money, has the power and invents the myths.
The fact that we still consider debating whether or not unions are necessary, puts us into a new "dark age". The union is at the base of the evaluation of work activity. It is a legal entity, and will be here to stay - unless the alternative, revolution, is being considered. There is no other means open at present to evaluate work by anything close to a fair process. Non-union labour is assessed relative to union contracts. Yes, those paying union dues are paying legal fees and are bargaining for everyone doing a similar job. And who negotiates safety in the workplace? Why is a B.C. child not in a classroom of 70? - yet? Why has and intolerable level of mould been discovered in some B.C. schools?
The mainstream media constantly fail to mention that during a strike the striking workers are FORGOING THEIR PAY and work experience time (for pension purposes, etc.) a much greater hardship than merely giving up the service or product provided. Our mainstream papers paint "locked out" employees as lazy abusers of the consumer market, taking perverse joy in standing around in a non-productive line with a signs hung around their necks. In the meantime, the employer is amassing the unpaid salary and can use it to undermine them in the media. What is fair about that?
I hope the unions come up with a superior and stronger system of pay evaluation in the marketplace and I thank the Tyee and many writers who have the courage to provide the balance of thought, against such powerful financial odds.
cookie cutter
6 years ago
Has anyone noticed that Telus management communications employee Wwood has changed his handle? Guess who? It's obvious when you really think about it. And don't let his protestaions when outed fool you.
In the meantime, I agree with the above sentiments to just stop replying to old Ron Erwin. I posted elsewhere that he was just a cranky old neocon, perhaps a shut-in, who revelled in the attention he got. But really, whatever his motives, one thing is for sure: no matter how reasonable he sometimes seems, even conciliatory or polite, he is a rabid, lifelong union hater. He is one of those who thinks that because he doesn't need unions and graduated from the school of hard knocks, no one else is owed a break from life or a shred of simple human decency or justice. He doesn't realize that union members are his next-door neighbours, the guys and gals he bends an elbow with at the ball game, and the people who, many years ago, ensured his right to minimum wage, set working hours, vacations and vacation pay, holiday pay, overtime pay, and just about every other wotking right you can think of.
Pricks like that don't deserve to be responded to, they will never become educated and see your side of the equation, and life is too short to give them the satisfaction that in some small way they are helping out their hopelessly deluded and profit-driven cause. I can't imagine he has any children, no matter what he might reply, because he's helping to screw their future.
Just ignore this sad, sorry case and he'll go to some other site. It might take a while, but he will, no matter his assertions to the contrary.
To start, just train yourself to skip past his name to the next few posts.
Nothing constructive is being missed; he only repeats himself ad nauseum.
Come on, let's give it a go.
Thanks.
cookie cutter
6 years ago
One other thing: In the story above, if people look into it I think they'll find that all three reporters who authored the misleading, unfair, and unethical front-page Sun stories are summer journalism students or interns, and they are usually easily manipulated because of their eagerness to please the editors who will be, in a few short days, making the decisions about the lucky few who are kept on for a bit longer and might have a shot at a permanent job, or at least to hang on for another few months and get on the warm-body list for callback and relief assignments.
This is the month that their student-loan repayments are kicking in.
And as far as the placement of union response seven or more oaragraphs down in the stories: every journalist knows of the huge numbers of people who only read the headlines, the large numbers who only read the first paragraph, and the tiny percentage who even get past the fourth paragraph. Studies to back this up are easily obtainable ny those familiar with Google.
Thanks.
ursus
6 years ago
ronny irwin wrote a letter to the times colonist saying that we should help our american neighbours that they are our best friends. Friends like them we sure don't need any enemies, guess he won't be back on the job until tuesday morning now eh.
KWD
6 years ago
Ursus, I read the ‘Ron Irwin’ letter you mention. It can’t possibly be the same person.
Helping those in distress, unless there is immediate personal and monetary gain, would never occur to a 'right' thinker in his ‘right’ mind.
jsinger
6 years ago
Cookie cutter, you are absolutely correct regarding the needed approach to r.e. His/her insulting and rude behaviour shows an inability to change which should always be ignored, even though the urge upon reading his/her cruel and unconstructive comments is to respond. This urge is often motivated by the need decent people have to comfort victims of inhumanity. It is important to realize this and to know that we are supported by the other decent humans among us, who thank god/goddess make up the majority (people interested in communicating and learning rather than in slamming others for showing any flexibility of thought). Difference of opinion does not require or sanction blatant cruelty.
If r.e. must be referred to at all,let it be in an indirect manner rather than in knee jerk anger directed at him/her.
jwlaurie
6 years ago
Just got back from the Rally where it was announced by Jim Sinclair that effective immediately there will be no more Telus ads posted in either the Sun or Province. They have been declared "hot" by the BC Fed. The heat is being cranked up . . . . . .
marc.johnson
6 years ago
It's about time....now if they'll grow some balls in Ottawa we'll get this mess sorted out in no time.
scylla
6 years ago
S'funny....even when you're ignoring RE, you're talking about him. Maybe y'all have to admit he's a good troll if nothing else :-]
nemesis
6 years ago
Of course he must be a troll, he disagrees with the lunatic lefty fringe.
Marysue
6 years ago
I agree with many here. I haven't bought a mainstream paper since His Lardship owned the lot. I read The Tyee, the Gold River Record, the lower Island News, and several of the mainland alternate press, when I can get a hold of them. Alas, the newstands--like doctors' offices--are censored. Only the putrid Chatelaine, MacLeans,and the stuff exuding Fraser Institute offal is allowed. You cannot get: Canadian Dimension, THIS magazine, BriarPatch, Our Times, or The People's Voice. Once in awhile, you might find AdBusters or Canadian Geographic. But the rest is drivel. Not even good enough to line your bird cage.There is a conspiracy
cookie cutter
6 years ago
jsinger: I hear you; good points.
Syclla: Yeah, but in order for anything to happen, there is usually some discussion. Just train yourself to detect and ignore. It has been three days since he has graced us (here) with his presence. Can't track all the threads; can someone else copy this stuff and spread the word? Maybe I shouldn't have started this? It just seemed like an easy way to deal with him.
And Nemesis: Yeah, Like I'll get into an argument with you. Maybe you should be next. Show a little REAL flexibility and people might be inclined to do more than the knee-jerk response that you are used to dealing with and which informs your mission here, for some reason.
Really. do you think most of US troll about on American Uber-conservative sites just to blather on to the non-converted?
Yikes!
Have a nice day.
ursus
6 years ago
what I find most annoying about ronny and menisis is their lack of a good argument, yet they still support this ideology. I am anti right wing for a reason, not a lefty by choice but the values I hold dear are now considered left of center, universal healthcare, properly funded schools and universities.
The right supports less taxes for the rich in the hopes we will all get some crrumbs trickling down to us, this is how far to the right north american politicians have taken us, in their greed and corruption!
People like ronny and his nemisis don't take this into consideration unable even to have a good discussion about it.
BC Dude
6 years ago
So it's no surprise that the Sun is anti-union & the Province paper just look who owns them plus tv news media Canwest Gag! Should be called CanAmera, along with CNN, FOX, etc
The people should all cancel there subscriptions to these non truth media.
Try IWTnews.com a bright new beginning!
Bush's boys are finished as his empire is crumbling from war, Greed etc
ROBBINS Sce Research
6 years ago
This article reminds me of the trip I took to UVic with a friend of mine who was a 'high powered' stock broker. We watched Noam Chomsky's 'Manufacturing Consent", thereafter I drove my Mercedes to a local coffee ship, where we sat around with Marxists and Anarchists and argued, laughed and had a great time. I declared to one and all (4 years sober at the time) that I was now a confirmed Marxist/Capitalist. After a long moment of silence, there was a roar of laughter. (At or with I am not so sure).
My friend and I were older than the others in that coffee shop but both of us had a liberal amount of denial to deal with. Manufacturing Consent is a movie that I have recommended to many younger people I meet who are going to University. I get a great deal of pleasure when I see one or more of them making their way through the culture, protesting or putting up websites for one cause or another. They are in the game, and they aren't taking prisoners. Good on them.
Oh? my friend quit his job and went on to try his hand at acting. I got rid of the Mercedes.
The End
The The
6 years ago
I see no truth in that.
You don't see any truth, but that is because you are dealing with facts that have been contorted by Telus, the media and word of mouth.
It is a fact that Telus employees were locked out. They tried to go to work as usual the day the full-blown lockout began, but the doors were locked and their access cards no longer worked. This doesn't even include the "soft" lock-out procedures Telus began months ago in an effort to break morale. Telus locked them out, plain and simple. How do I know? I have friends and family who work for Telus.
JDC
6 years ago
Mainstream media is slanted so far right it cant see straight...so why would accurately report on this story? Same reason it all but held the door open for the Liberals in the last election. BC press ( few minor exceptions ) should hang heads in the mud for being the worst example of news agencies I can ever remember.
duffy
6 years ago
looking for lord jim web on shaw
Suze
6 years ago
cripes! Now I know why I don't read the SUN. They print crap!
I live in BC & am really contemplating getting a subcription to The Tyee.
They strive for the facts.
Way to go Tyee!
Thank you
nestingtree
6 years ago
I agree the Sun is biased. No doubt about it. And I LOVE the Tyee and its slant because its often echoing my political view point. But come on, it seems rather silly for the Tyee to be criticizing another media outlet for being politically biased! Like as if the Tyee is politically neutral.
jsinger
6 years ago
The main differences between the tyee and mainstream media are:
1. The Tyee acknowledges its bias.
2. The Tyee provides a forum where anyone can comment on any story, unheard of in our mainstream media.