Tyee News

Tyee National Campaign Hits Target in Night of Overwhelming Support

Readers rally to keep the dream of a Tyee reporter in Ottawa alive.

By David Beers, Sarah Berman, Geoff D'Auria, Julie Jenkins, Ashley Massmann and Phillip Smith 19 Nov 2013 | TheTyee.ca

Sarah Berman is a Vancouver-based editor and reporter, but her work keeps her moving.

Geoff D'Auria is currently the Tyee front-page editor and web manager.

Julie Jenkins is community manager at The Tyee.

Phillip Smith is a digital publishing expert. He currently works to advance the field of "news innovation" through Mozilla and The Tyee.

David Beers is founding editor of The Tyee.

Ashley Massmann is a web creator who works at The Tyee.

An amazing thing happened last night.

With about five hours left in The Tyee's 3-week campaign to bring more independent reporting to national issues, we were about $25,000 short of the $100,000 goal.

Not too shabby, really. We had recruited more than 600 new Tyee Builders and made it to three-quarters of the goal. A great start to our plan to bring more outside-of-Ottawa perspectives to the national discussion.

But as the evening inched closer to the midnight deadline, the tweets started flying.

Some from Tyee contributors:



Others from folks who just signed up:



And the campaign tracker started ticking up and up and up. By midnight, Tyee readers and supporters had pledged more than $96,000. Almost $25,000 in five hours. And the number of supporters jumped to more than a thousand.

As you might imagine, all of us watching here at The Tyee were slack-jawed and astounded. Senior editor Robyn Smith summed up the feelings:

"AHHH, this is outrageous! Who are these beautiful, beautiful giving people? My heart may explode."

Since it seemed there was still a hunger to support credible, fact-driven national reporting, we left the form open over night.

It's now hovering around $100,000.


Technically, the campaign is over. We've removed all of the campaign ads from the site. There's still some work to do to reconcile the final figures and include offline support (cheques and such). But we think we made it. Just in case anyone missed the campaign window, the registration form will remain open for the time being:


We'll report back in the coming weeks with final tallies and specific plans.

For now, from everyone here at The Tyee, thank you all so much. You beautiful, beautiful giving people.  [Tyee]

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