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We're able to focus our attention on publishing impactful journalism in the public interest, and publish it for free for all to read, because we have the support of Tyee Builders. Tyee Builders are readers who contribute a bit of money — at a level and frequency of their choice — to support our editorial budget.

This core of supporters — making up about 1 to 2 per cent of our daily readership — enables us to pay our writers, keep our articles free and open to all, and not bombard our readers with annoying ads while you try to read.

Instead of focusing on what kind of articles will attract the most advertising dollars, we can spend time devoted to researching and writing stories that our readers find most valuable and make the most positive impact in our region.

If you'd like to join thousands of readers who help make independent journalism possible, consider joining Tyee Builders. Thank you.

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Help us un-break journalism in Canada

You made it all the way through the article – I hope that means you liked it (or if not ‘liked’ it, gleaned some useful information from it). Tyee articles are known for being quite lengthy, so we appreciate when people spend some quality time with our work.

Listen, I’ll get to the point – the article you just read was made possible because our non-profit newsroom was able to pay a talented journalist to research and write it. And we can only afford to do that because of our business model, which relies on a certain percentage of our readers signing up for our paid membership program called Tyee Builders.

The traditional business model for journalism in Canada has been completely disrupted, and we’re witnessing a slow collapse as corporate newsrooms buy up distressed publications, lay people off, and suck the value out of them before declaring bankruptcy. And it doesn’t help that tech giant Meta has blocked Canadian news on their Facebook and Instagram platforms.

There is another way and we are carving the path.

Between 1 to 2 per cent of people who visit The Tyee contribute financially, but amazingly, that small percentage is enough to fund half of our overall budget. And it means we can operate without a paywall, too. 1 per cent of people giving means 99 per cent of people get access to quality, fact-based journalism from a talented team of journalists who live and work in B.C., Alberta, and across Canada. We think that’s pretty remarkable.

If you’re concerned about the way journalism is heading in Canada and you’d like to do something about it, consider joining Tyee Builders and contributing an amount that works for you.

— Jeanette Ageson, Publisher

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Media

Tyee Readers! We Love You, but We Hardly Know You

Help us fix that by taking our 2016 reader survey.

Tyee Staff 13 Jun 2016TheTyee.ca

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Let's talk about you.

Who are Tyee readers? We know a certain amount about you, at a high level. You care about the big issues of the day. You're engaged and politically savvy. Our crowdfunding drives have shown us that if you believe in a project, you'll pitch in to help make it happen. You care about your communities, and you care about good journalism.

You're the reason The Tyee exists: you read in droves, you buy tickets to our events, you answer our crowdfunding calls, you comment on articles and you click on the carefully considered ads that we run. You share our work by email and on social media. You bring our reporting to your students, to town hall meetings, even to the floor of the legislature.

We know we have amazing readers, but the truth is we know way less about you than we'd like to.

So, we hope you'll let us get to know you better by taking our reader survey.

Understanding our readership helps us evolve and improve our reporting and reader experience. It gives us key info for planning successful events, and makes us better able to find appropriate advertisers that reflect your interests and concerns.

The reader survey should take around five minutes of your time. It's quick, easy and hopefully kind of fun.

Get going here.

In the survey, you'll find the basic demographic questions that you'd expect, but also a few less predictable ones where you'll have space to respond in more detail. We're planning to share a bit about our readers in an article after the survey closes, so you can get to know each other a little too (with your explicit permission, of course).

At the end of the survey, you'll be given the option to enter to win a book. There are 10 titles to choose from -- among them Naomi Klein's The Shock Doctrine and Harry Smith's Harry's Last Stand. We have enough books for 20 people to get lucky.

Are you ready to weigh in? Take the survey now.

We'll close the survey at midnight on Monday, July 4, so don't wait too long!

Thanks in advance from all of us at The Tyee. [Tyee]

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